Wednesday, 30 May
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Sustainable Brands and Innovations
Innovation in goods and services is key to meeting the sustainable challenges of today and tomorrow. How are companies working to align their strategies and business models to capitalize on this need? Does this demand work differently with new product and service innovations?
Sustainability Hub is hosting a seminar for practitioners to come and share experiences in building a sustainable brand. Maybe you are currently on the road towards a more sustainable product, or perhaps you have already done work on this topic and you would like to share learning points, success criteria, and possible challenges and pitfalls? Confirmed speakers: * CEO, Erik Volden, Kavli (Effects of increased visibility of Kavli’s social responsibility in branding and communication) * CEO, Bent Myrdahl, Q-Meieriene * Creative Director, Petter Gulli, Good Morning (Communication of sustainable brands) * Co-Founder & CTO, Mads Simonsen, Ducky (Gamification of sustainable behavior) * Head of Sustainability, Margrethe Sagevik, NSB ( Winner of Sustainable Brands Index 2018 - But Why?) *Managing Director, Jens-Petter Ring, Greater Than A (Building a Sustainable Brand) When: Wednesday, 30 May. 12:00 – 14:00. Coffee and light lunch will be served from 11:30. We also encourage you to stay and mingle after the event is over. Place: Gymsalen, 4th floor, Sentralen, Oslo Price: Free. - Registration is mandatory and binding. Places will be given on a first-come first-serve basis. Registration: This event is by invitation only. To request an invitation, send an email to [email protected]. Agenda: 11:30: Registration, Coffee & Light Lunch 12:00: Introduction, by S-HUB / Andreas Friis 12:05: Key presenter, CEO Erik Volden, Kavli Group 12:20: Possible questions to Kavli, facilitated by S-HUB 12:25: Key presenter, Creative Director Petter Gulli, Good Morning 12:40: Possible questions to Good Morning, facilitated by S-HUB 12:45: SHORT BREAK 12:55: Introduction of cases and the rest of the seminar – dialogue, by S-HUB 13:00: Case 1 - Ducky: Gamification & incentivization of sustainable behaviour 13:05: 15 min table discussions / open reflections 13:20: Case 2 - NSB: Winner of Sustainable Brands Index 2018 - Why? 13:25: 15 min table discussions / open reflections 13:40: Case 3 - Greater Than A: Building a sustainable brand 13:45:15 min table discussions / open reflections 14:00: Wrapping up - Closing Remarks – possible to mingle until 14:30 |
Speakers
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